January 11, 2012

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This year during the Sundance Film Festival in Park City, Utah, amongst the corporate carpet bombing of branded swag up and down Main Street, there will be a venue for voices other than studio buzz machines, celebrity side projects, and gossip columnists. While the exclusivity of the Sundance Film Festival has long fostered start-up film fests to showcase other independent films alongside the star-studded lineup, this year brings a new kind of screening event to the cinephile maelstrom.

Filmmaker Donn “D.J.” Viola was struck by the odds of inclusion in the coveted landmark independent film festival: Out of 11,700 entries, only 180 were chosen, 1.538%. Parallel to the Occupy Movement’s empowering the bottom 99%, Viola sought to provide some kind of platform for the approximately 32 films made every day of the last year.

Going further, such a context could allow for more political films than might usually be included in the crop of Sundance selections. While Sundance has long been a strong supporter of environmental topics, the timeliness of a film festival is a unique challenge — where the transformative Occupy Wall Street movement sprung up in October and swept the national discourse, the deadline for submissions to Sundance was in September. [Read more]